As organizations move from a “steady hand at the wheel” model of growth to an “adapt and innovate” one, Leland is a visionary speaker for these disruptive times. Business disruption has moved from being an occasional happenstance to a regular occurrence. Consequently, life and business feel like a chaotic soup of out-of-context information and dizzying...
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As organizations move from a “steady hand at the wheel” model of growth to an “adapt and innovate” one, Leland is a visionary speaker for these disruptive times.
Business disruption has moved from being an occasional happenstance to a regular occurrence. Consequently, life and business feel like a chaotic soup of out-of-context information and dizzying perspective shifts. To adapt, leaders are now forced to confront questions that textbooks cannot answer: “Where is it all going?”; “Where do we build?”; “How do I move forward?” More than familiar with these questions, Leland Maschmeyer has spent twenty plus years mastering these questions as he successfully led companies through cycles of disruption and propelled them forward. How? By infusing the principles and practices of design into every part of these companies.
In the last decade, these and other design-driven companies have outperformed the S&P 500 by 228%. Leland shows how any company can achieve this greatness by discarding the tired notion that “design is decoration” and embracing a new one: Design is the discipline for mastering change. Design enables leaders at all levels to build teams and companies renowned for their creativity, speed, flexibility, and profound effectiveness in the face of change and difficulty.
Leland has been part of leading transformational change at some of the world’s leading companies, such as:
- Microsoft
- Spotify
- Twitch
- Instagram
- Chobani
- Dropbox
He has built organizations honored as the most creative in the world:
- “In-House Agency of the Year” (Ad Age)
- “Most Innovative Companies in the World” (Fast Co) – four times
- “Design Company of the Year” Finalist (Fast Co)
- “Company of the Year” (Food Dive)
- “Brands Changing the World” (Forbes)
- “Design Agency of the Year” (Ad Age) – two times
- “Agency Creatives Would Kill to Work At” (WNW Magazine)
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Leland Maschmeyer in Media
Speaker Programs
THE MODEL OF LEADERSHIP IN THE 21ST-CENTURY: “LEADER AS DESIGNER”
Over the past decade, design-driven companies have outperformed the S&P 500 by 228%. Envy of them is well deserved. However, all companies can achieve this greatness. To do so, they must break through old models ...more
Over the past decade, design-driven companies have outperformed the S&P 500 by 228%. Envy of them is well deserved. However, all companies can achieve this greatness. To do so, they must break through old models of leadership to embrace the modern one: “Leader as Designer.” The same discipline that connects companies to its customers can superpower leaders at all levels to build teams and companies envied for their creativity, speed, flexibility, and profound effectiveness. ...less
USE YOUR PAST TO TRANSFORM YOUR FUTURE
Contrary to popular belief, business transformation does not require a company to overhaul who it is and what it does. The best transformations use an organization’s past to fuel its future. The goal isn’t to ...more
Contrary to popular belief, business transformation does not require a company to overhaul who it is and what it does. The best transformations use an organization’s past to fuel its future. The goal isn’t to reinvent the company, it’s to bring the truest and most authentic parts of its ethos to the forefront, and a smarter version of itself.
Whether your company is struggling with new economic dynamics, has slipped into irrelevance with consumers, or has fallen from leadership, Leland offers a playbook for tapping into your organization’s past to drive authentic change.
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DESIGN IS HOW YOU MAKE AMBITION REAL
Our uncontrollable world leaves many of us feeling powerless. Rather than resign ourselves to this weakness, we can find strength in design. Just as science is the best discipline for finding truth, design is the ...more
Our uncontrollable world leaves many of us feeling powerless. Rather than resign ourselves to this weakness, we can find strength in design. Just as science is the best discipline for finding truth, design is the most powerful discipline for creating and catalyzing change we seek. Anyone dissatisfied with the present can wield design to unlock tomorrow’s potential today. ...less
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