This year, Gary will unveil two new books: his seventh book “Day-Trading Attention” (published on May 21, 2024). In this latest work, he provides fresh insights into navigating the modern social media landscape. Gary’s expertise guides readers on harnessing underpriced attention channels in the digital age. He emphasizes mastering storytelling in these arenas and highlights the “TikTokification of Social Media,” where content relevance surpasses follower counts. Businesses can leverage this shift to enhance their brand and boost sales. Gary’s book equips readers with essential skills to succeed in today’s dynamic digital world. Gary also announced his first children’s picture book based on Vaynerchuk’s VeeFriends characters, the debut picture book titled “Meet Me in the Middle” is set to be published on July 16, 2024. The book will prominently feature two VeeFriends characters, Eager Eagle and Patient Pig – this picture book delves into the emotional elements essential for nurturing children’s empathy, a crucial skill for their future success.
Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, including Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines. Gary guided Resy and Empathy to successful exits — which he later sold to American Express and Constellation Brands. Gary is the Co-Founder of VCR Group, Co-Founder of VaynerWatt, and Co-Founder of ArtOfficial. He also owns a Major League Pickleball team called the 5s. He is part owner of a Big3 basketball team and an investor in the revival of the SlamBall League.
Gary is also the founder and creator of VeeCon – a contemporary super-conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, ‘The GaryVee Audio Experience, ‘ ranks among the top podcasts globally.
Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of Charity: Water.
Gary’s life ambition is to buy the New York Jets.