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Baratunde Thurston

  • Emmy-nominated host who has worked for The Onion & produced for The Daily Show
  • Creator & Host of "How to Citizen" Podcast
  • NYT best-selling author of "How To Be Black"
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Baratunde Thurston tells stories of interdependence through our relationship with nature, each other, and technology. He holds space for hard and complex conversations with his blend of humor, wisdom, and compassion. Baratunde is an Emmy-nominated host who has worked for The Onion, produced for The Daily Show, advised the Obama White House, and wrote the...

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Baratunde Thurston tells stories of interdependence through our relationship with nature, each other, and technology. He holds space for hard and complex conversations with his blend of humor, wisdom, and compassion. Baratunde is an Emmy-nominated host who has worked for The Onion, produced for The Daily Show, advised the Obama White House, and wrote the comedic memoir and New York Times bestseller How To Be Black. He’s the executive producer and host of How To Citizen with Baratunde which Apple named one of its favorite podcasts of 2020. His newest creation is Life With Machines, a YouTube podcast focusing on the human side of the A.I. revolution. He is also host and executive producer of the PBS TV series America Outdoors, and a founding partner and writer at Puck.

 Baratunde also received the Social Impact Award at the 2021 iHeartRadio Podcast Awards on behalf of How to Citizen with Baratunde. In 2019, he delivered what MSNBC’s Brian Williams called “one of the greatest TED talks of all time.”  Baratunde is unique in his ability to integrate and synthesize themes of race, culture, politics, and technology to explain where our nation is and where we can take it.

With an ancestry that includes a great-grandfather who taught himself to read, a grandmother who was the first black employee at the U.S. Supreme Court building, a computer-programming mother who took over radio stations in the name of the black liberation struggle, and an older sister who teaches yoga at her donation-based studio in Lansing, Michigan, Baratunde has long been taught to question authority and forge his own path. It helps that he was raised in Washington, D.C. under crackhead Mayor Marion Barry.

Baratunde’s mind, forged by his mother’s lessons and polished by a philosophy degree from Harvard, has found expression in the pages of Fast Company and the New York Times, the screens of HBO, Comedy Central, CNN, MSNBC, BBC, the sound waves of NPR and podcasts such as Pivot, WTF, and Hello, Monday.

He has hosted shows and stories on NatGeo and Discovery’s Science Channel and earned a Daytime Emmy nomination for hosting the Spotify/Mic series, Clarify. Baratunde is also an in-demand public speaker and live events host for organizations ranging from Google to criminal justice reform non-profits such as JustLeadershipUSA.

Far from simply appearing in media, Baratunde has also helped define its future. In 2006 he co-founded Jack & Jill Politics, a black political blog whose coverage of the 2008 Democratic National Convention has been archived by the Library of Congress. From 2007 to 2012, he helped bring one of America’s finest journalistic institutions into the future, serving as Director of Digital for The Onion then did something similar as Supervising Producer for digital expansion at The Daily Show with Trevor Noah. He has served as an advisor to the Data & Society Research Institute and a director’s fellow at the MIT Media Lab.

Baratunde is a rare leader who sits at the intersection of race, technology, and democracy and seamlessly integrates past, present and future.

Baratunde is unique in his ability to integrate and synthesize different and difficult topics in a style that’s intelligent, compassionate, and humorous. Baratunde serves on the boards of Civics Unplugged and the Brooklyn Public Library.

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“There's no perk in being closed-minded as a minority. It's never, ever, ever going to help you, ever.”

Baratunde Thurston in Media

Speaker Programs

Let’s Deconstruct Racism and Write A Better Future for Us All
As we discuss America’s racial reckoning alongside issues of diversity, equity, and inclusion, we shouldn't just think in terms of quotas or grievances. Instead, we should think about stories — the ones we tell ourselves ...more
As we discuss America’s racial reckoning alongside issues of diversity, equity, and inclusion, we shouldn't just think in terms of quotas or grievances. Instead, we should think about stories — the ones we tell ourselves about “us” and the ones we tell ourselves about “them.” Baratunde sees an opportunity to tell a story of “we” instead. This talk is inspired by his TED talk, but goes much further, offering a State of the Union from Baratunde’s perspective and prescriptions for a better future. Through his own story, examples from the real world, and the strategic integration of humor, Baratunde invites audiences to build businesses, organizations, and societies that recognize the value of us all. ...less
What If We Build a Future That Doesn’t Look Like Black Mirror?
Baratunde has been online since the early 1990s. He’s hacked into networks, consulted for major telecoms, helped build comedic digital media brands, and once unfriended everyone on Facebook just to see what it felt like ...more
Baratunde has been online since the early 1990s. He’s hacked into networks, consulted for major telecoms, helped build comedic digital media brands, and once unfriended everyone on Facebook just to see what it felt like (amazing!). For much of his life, technology has made things better, but it’s also come at a cost: mass surveillance, data recklessness, an over-abundance of advertising, and the realization that too few of us have a say in how these tools get rolled out to the public. In this talk, Baratunde shares principles for designing a better technological future that won’t have you wanting to destroy your cell phone. ...less

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