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David Novak

  • Chairman and CEO of Yum! Brands
  • Author of "Taking People With You: The Only Way to Make Big Things Happen"
Fee Range
$17,500 - $20,000
Traveling From
Kentucky

David C. Novak is chairman and CEO of Yum! Brands, Inc., (NYSE: YUM) the world’s largest restaurant company in terms of system units with nearly 38,000 restaurants in more than 110 countries and territories. Yum! Brands is ranked #241 on the FORTUNE 500 list, with revenues of more than $11 billion in 2010.    The...

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David C. Novak is chairman and CEO of Yum! Brands, Inc., (NYSE: YUM) the world’s largest restaurant company in terms of system units with nearly 38,000 restaurants in more than 110 countries and territories. Yum! Brands is ranked #241 on the FORTUNE 500 list, with revenues of more than $11 billion in 2010.   

The company’s restaurant brands—KFC, Pizza Hut and Taco Bell—are the global leaders of the chicken, pizza and Mexican-style food categories. Yum! Brands employs 1.4 million company employees and franchise associates across its worldwide system. Outside the United States in 2010, the Yum! Brands system opened approximately four new restaurants each day of the year, making it a leader in international retail development. 

Novak shapes the company’s overall strategic direction, including four key growth strategies: 1) build leading brands across China in every significant category; 2) drive aggressive international expansion and build strong brands everywhere; 3) dramatically improve U.S. brand positions, consistency and returns and 4) drive industry-leading, long-term shareholder and franchisee value. Since its spin-off from PepsiCo in 1997, Yum! Brands has established itself as a global powerhouse going from approximately 20 percent of its profits coming outside the United States to more than 65 percent in 2010, while driving one of the highest returns on invested capital in the restaurant industry. In so doing, Yum! Brands has increased its share price six times.

Additionally, Novak devotes much of his time each year to personally train leadership skills to the company’s management and franchisees, emphasizing teamwork and a belief in people that rewards and recognizes customer-focused behavior with his trademarked Taking People With You program.

Prior to leading Yum! Brands, Novak was president at both KFC and Pizza Hut. He also held senior management positions at Pepsi-Cola Company, including chief operating officer and executive vice president of Marketing and Sales. 

Novak has been recognized as one of the world’s “30 Best CEOs” by Barron’s, one of the “Top People in Business” by FORTUNE and one of the “100 Best-Performing CEOs in the World” by Harvard Business Review. He is also the recipient of the national 2008 Woodrow Wilson Award for Corporate Citizenship. Reporting to him are the chief executive officers of Yum! Brands’ international and China divisions and senior corporate officers. Novak is on the board of directors of JPMorgan Chase & Co., the Yum! Brands Foundation and World Food Program USA. He is also a member of The Business Council and The American Society for Corporate Executives. He devotes considerable personal support to the United Nations World Food Programme and Dare to Care Food Bank hunger relief.

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Speaker Programs

Taking People With You, The Only Way to Make Big Things Happen
Why are Warren Buffett, Jamie Dimon, Jack Welch, Jeffrey Immelt and so many other top leaders praising David Novak's upcoming book? Novak, recognized as one of the best-performing CEO's in the world by Harvard Business ...more
Why are Warren Buffett, Jamie Dimon, Jack Welch, Jeffrey Immelt and so many other top leaders praising David Novak's upcoming book? Novak, recognized as one of the best-performing CEO's in the world by Harvard Business Review, runs Yum! Brands, the world's largest restaurant company and parent of KFC, Pizza Hut and Taco Bell, with a staggering 1.4 million employees. He learned long ago that you can't lead a great organization of any size, from a tiny startup to a global giant, without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you accomplish that? As Yum's chairman and CEO, and as the author of TAKING PEOPLE WITH YOU: The Only Way to Make Big Things Happen (to be published in 2012), Novak has personally trained thousands of managers with his leadership guide, which has been 15 years in the making and tested on more than 4,000 managers, and is an action plan that challenges leaders to rise to higher levels of performance. Novak knows that managers in the trenches don't need leadership platitudes or business theories. With a focus on corporate culture, customer relations and employee empowerment that enabled him to grow Yum! Brands globally, Novak cuts right to the chase and shares the secrets of the unique leadership program he's developed in easy-to-follow steps: setting big goals, getting your people on board, blowing past your targets, celebrating together after you shock the skeptics, and doing it again and again until consistent excellence becomes a core element of your culture. Highly engaging and motivated, Novak inspires teams, from front line to front office, while delivering a specific process to help organizations achieve growth. ...less

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